Ford Fiesta Van: New Launch

Smaller vans are starting to become majorly popular among fleets looking to downsize to save money and cut down on vehicle bangs and scrapes.

It’s all about choosing the right vehicles that are fit for your purpose of purchasing, and this has seen a growing number of van makers enter the picture.

Ford spotted this open opportunity a very long time ago with its original Fiesta Van, launched just a short period of time after the first Fiesta car was released in the late 1970s.

The most recent all-new model was launched in 2010, when it won the Fleet Van City Van of the Year title.

Despite being harried by a trio of high-cube arrivals in the small van sector, namely the Fiat Fiorino, Citroën Nemo and Peugeot Bipper, the Fiesta Van has managed to hold on to sales and thrive against this storm of opposition and commands a sturdy 63.5% of sector sales.

Now just over two years have gone by, a fresh version is about to go on sale and while the Fiesta Van can’t come anywhere near the high-cubers in terms of load volume, it certainly wins out the driveability stakes – after all, it is a car made into a van, so can boast true car-like ride and handling.

And also as many people who purchase these vehicles only need room for a few boxes or a couple of small items, the load space wouldn’t be a problem in the first place. Although whenever purchasing a van, it’s vital to find a valid and affordable van insurance policy.

A two-year lifecycle is literally never heard of in the van world but that’s hugely down to the fact that the outgoing model was launched half-way through the Fiesta car’s lifecycle.
Ford has taken the decision to update it just short time after launching the face lifted car, no doubt yet of the growing threat from the likes of Mercedes-Benz which has recently just launched its first-ever small van.

Fortunately, Ford’s entire van range is being upgraded, of which this new small contender is a part.

The Ranger has also been relaunched due to winning the title of Fleet Van LCV of the Year back in 2012 – while the Transit Custom, which is a new small Transit released by Ford about to go on sale.

Later on in the year we will be experiencing first examples of a new full-size Transit and Transit Connect, meaning the entire Ford range will have expanded and upgraded in the space of a year.

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